Marketing

Copywriter/Content Marketing Executive (B2B)

Mexico

Sector: Enterprise Retail Software
Reports to: Director of Global Sales & Marketing
Location: Mexico City
Requirement: At least 3 years at similar role
Language: Spanish (Fluent) and English (at least professional ideally fluent)
Salary: To Be advised based on fit with a role with a bonus scheme linked to performance

Apply Now

About Enactor

We are a disruptive, expanding and innovative software company based in the UK. We provide both Enterprise and SaaS solutions for mid to large-tier retailers. Our products centre around a leading Unified Commerce Platform which includes POS, Mobile POS, Self-Checkout and Commerce Microservices.

We well known customers across the world such as Harrods, Macy’s, Chanel, JYSK, Leroy Merlin, Lindex and many more. We have offices in the UK, USA and Sri Lanka but are focussed on much more international expansion.

We’re currently hiring for a tech-savvy copywriter to join a leading retail technology software company. This ‘hands-on’ role will play a pivotal role in the marketing & sales department as we expand into new markets across the USA, Asia and Europe.

You’ll have a passion for writing and a thirst for getting to know our audience and delivering content that’s unique and engaging.

Key Duties and Responsibilities

  • Write both short form and long form copy for offline and online channels including but not exclusively the website, email, events collateral, LinkedIn and YouTube.

  • Support the marketing & sales team by creating a wide variety of content – blogs, product sheets, news articles, press releases, video scripts, e-books.
  • Write with a conversational, yet professional style and ensure content is optimised for both reader engagement and search with the keywords we are targeting.
  • Sales Support: create case studies, outreach emails or internal sales support materials for the sales team.
  • Prepare briefs and scripts for your design & production colleagues to produce graphics and promotional videos.
  • Adopt SEO best practices across all online content.
  • Actively keep abreast of Enactor’s products and services to ensure messaging is always correct and up to date.
  • Assisting in ideation, planning, and execution of the content marketing strategy.
  • Measure and report results of content engagement across the Enactor channels (web, LinkedIn).
  • Plan, organise, and execute company events, including webinars, trade shows, and product launches.

The ideal candidate will have the following skills & experience

  • Educated to degree level (or equivalent).

  • Minimum 3 years relevant B2B previous experience and success within a similar role.
  • Excellent copywriting skills
  • Ability to transform technical product information into compelling customer- centric messaging (short and long form).
  • Track record in producing a wide variety of content in particularly blogs, case studies, news articles and LinkedIn posts.
  • Proven experience in writing excellent B2B email copy.
  • Proven experience in creating promotional videos.
  • Excellent time management and ability to multitask.
  • Knowledge of the latest digital marketing trends and technologies.
  • Excellent English communication written and verbal.

Personal qualities:

  • Passionate and target-driven.
  • Motivated to work independently.
  • Flexible and ability to adapt quickly to change.
  • A team player – able to communicate effectively, with a willingness to help others.
  • Team player and willing to ‘roll up sleeves’ to get the job done.
  • Confident communicator, ability to form relationships with international teams.
  • Organised and ability to prioritise workload effectively to deadlines.

Apply Now

Please submit your CV to olena.opalko@enactor.co.uk for consideration.