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Published On: April 6th, 2021


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Enactor Joins the MACH Alliance, bringing Store, Commerce & OMS via Low-code

London, UK – April 6th, 2021 – Enactor joins the MACH Alliance, the group of independent tech companies dedicated to advocating for open, best-of-breed technology ecosystems, demonstrating commitment to the MACH model. The MACH Alliance, (Microservices-based, API-first, Cloud-native SaaS and Headless) is rooted in the common belief that the interoperability and open architecture of modern software will propel current and future digital experiences.

Enactor is a leading Enterprise Retail solution that combines Next Generation Store Systems, Headless Commerce and Distributed Order Management into one, single, flexible Platform. Supporting Enactor’s store applications as well as a Retailer’s other digital channels, is Enactor’s MACH-certified set of Microservices which include baskets, promotions, orders and inventory.

“We are thrilled with Enactor joining the MACH Alliance”, says Kelly Goetsch, President with the MACH Alliance. “They bring decades of experience in retail and commerce to the table and base their offering on the technology principles that future-proofs enterprise technology. They are a perfect match.”

Enactor CEO & Founder, Mike Carrell “We are excited to join a group that embraces architectural principles that can help Retailers to innovate. Anyone who has been following Enactor for some time will know that we have always been extremely passionate about making our Architecture, and therefore our solutions as flexible as possible. As the Retail market continues to drastically transform, we firmly believe that the MACH approach will be an important way for Retailers to change with the times.

Providing composable services is critical to all of our projects, whether its promotions, loyalty, order orchestration, baskets and so on. We think that our flow-based tools implementation of MACH as well as our pedigree in Enterprise Store Systems brings something special to the alliance. ”

Enactor also pioneered a new approach to Enterprise systems with a flow-based, low-code approach. Overall Enactor allows Retailers to continually innovate with speed on both the front and back-end. Major Enterprise customers span the globe with clients like O’Reilly Autoparts (USA) , JYSK/Danisches Bettenlager (Europe), Harrods (UK) and the Frasers Group (Global).

About the MACH Alliance

The MACH Alliance is a non-profit organization, governed by an independent board and does not endorse specific vendors, members or otherwise. The Alliance was formed in June 2020 to help enterprise organizations navigate the complex modern technology landscape. It aims to guide and show the business advantage of open tech ecosystems that are Microservices based, API-first, Cloud-native and Headless. All MACH Alliance members meet certification principles that are published on the website.

Founding members include: Amplience, commercetools, Contentstack, EPAM Systems (NYSE: EPAM) and Valtech. The MACH Alliance welcomes technology companies and individual industry experts who share the same vision for the future. Learn more at, read here about MACH certification and follow us on Twitter and LinkedIn

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Enactor Joins the MACH Alliance!


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